Strategien
für die digitale
Zivilgesellschaft

Four imperatives for effective campaigns strategy

Konferenz:  reCampaign 2018
Sprecher/in: Annie Neimand

veröffentlicht am 14. März 2018

Communications strategy should be flexible, scrappy, and accessible to everyone on your team. In this workshop, learn a four-question framework, rooted in social science, that can help your organization craft an effective strategy that drives real social change and goes beyond awareness raising. This framework will help you and your colleagues become more strategic. The next time someone walks into your office insisting that it’s time to organize an anniversary gala, write a brochure, or organize a 5K race, whip out this handy four-question guide and get focused on producing something that’s going to be a lot more effective.


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